Lucy Anderson-Davies
BA(Hons) Fashion Communication
During my time at the college, I have been able to study in-depth my interests around Art Direction, learning everything from photography and styling to image editing. I intend to seek out a career in the field and believe I can now do so, due to the extensive knowledge the college has provided me.
I am so grateful to have learnt how to have creatively good ideas and to harness them to fruition.
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My Work
Here is a brief overview of my favourite projects during the course in the Individual Project, Magazine Publishing, Collaborative Industry, Visual Communication and Graphics modules.
Witch Hunt
“Witch Hunt’’ is a shoot I created for my final Individual Project, exploring the controversial theme of domestic violence through art direction and fashion.
Banana Magazine
For the Magazine Publishing Module I proposed the concept and covers for BANANA magazine; embracing female sexuality and emancipation through an artistic lens.
MAC Collaborative Project
Re-position MAC Cosmetics for the higher end of the luxury market with a collection based on iconic London hotels to attract a more sophisticated target market.
LOVE Magazine
For the Visual Communications module, I created a LOVE magazine cover, conceptualised, and aesthetically based on the story of fortune-tellers.
Personal Brand Logo
For my logo design a snake, known for regenerating itself through the shedding of the skin, represents beautifully creative thinking and generating new ideas.
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About the course
BA (Hons) Fashion Communication is a two -year fast track degree programme, delivered from our campus at Soho, London.