The course really helped me refine my vision for my business. As I started my marketing research, I realised there were many areas of improvement for my business; I needed a concrete plan and marketing strategy. The classes definitely assisted me in figuring out the best way to go about it, thinking critically and coming up with a sustainable and feasible strategy that I could execute straight away. The lecturers were very supportive in assisting me and providing me with feedback. I also feel that I now have a much clearer and educated view of the fashion industry, which is essential for the type of business I am running.