This one-week intensive course is a broad introduction to the business side of fashion through key topics such as retail, branding, buying and merchandising, and PR. The key characteristics of the fashion industry – and the unique way fashion is marketed – will be considered, with reference to both “bricks and mortar” and digital consumer experiences.
The programme includes lectures, seminars, problem-solving workshops and case studies covering the following topics:
- The fashion cycle, retail & distribution
- Fashion branding
- Digital and social media marketing
- Buying and merchandising
- Fashion brand communication
- Fashion entrepreneurship and new business development
- The future of fashion
- Fashion PR
This short course is suitable for anyone who is interested in how the business side of the fashion industry works.
It is also useful as a taster – and overview – for anyone who is considering studying fashion business in the future.
- Access to the Vogue archives
- Vogue House Experience
- Industry speakers
- Create a mock mini issue of Vogue
Students will finish the course with a greater understanding of the commercial side of the industry, particularly the retail, buying, branding, marketing and development sectors.
By the end of the course you will receive a Condé Nast College of Fashion & Design Certificate of Completion.
After completing the One Week Fashion Business course at Condé Nast College, I am thankful to have learned from Wendy Kay, one of the visiting lecturers, about her experiences in buying and merchandising, as well as her advice on becoming an entrepreneur. As I am just beginning to learn about the fashion business industry, her knowledge was extremely valuable. Understanding the different routes and strategies she has taken to reach her goals was very inspiring and I am excited to apply that guidance for myself. I thoroughly enjoyed lectures where we created our own business strategies to ensure more sustainability and circular fashion.Gigi Chambers, One Week Fashion Business, Sep 2021
I never expected Condé Nast would be so inspiring and motivating! My London trip couldn't be better! You guys motivated me so much that I am searching for an internships in London and looking forward to share more experience with Condé Nast!Sara Fares, One Week Fashion Business, Autumn 2019
There are 24 places available on each course, and each place is allocated on a first-come, first-served basis. Please note that your place is not confirmed until we have received the full tuition fee upfront.
Before you book, please ensure you have read our Terms and Conditions, including our cancellation and refund policy.
Students can expect to attend class Monday to Friday, from 10.00am to 5.00pm.
Condé Nast College is situated in a state-of-the-art building in the heart of Soho, London’s creative and cultural hub. The area is home to numerous film, fashion and media houses providing unrivalled opportunities for professional networking and cultural experiences. The College is a 10-minute walk from the headquarters of Condé Nast International, as well as Vogue House, which our students can experience as part of their exposure to the professional world.
Who Teaches at the Condé Nast College?
There are no formal entry requirements.
Students must be aged at least 18 years old on 31st August at the start of the academic year in which they intend to join this course. An academic year runs 1st September-31st August annually. For the duration of the academic year, a student is considered to be their academic age for admissions purposes, regardless of when their birthday falls within that academic year.
English Language Requirements
There are no formal English language requirements for this course. However, if you are a non-UK student and English is not your first language, we recommend you have an Academic IELTS score of 5.5 or be able to use English at this level before commencing your studies. It is your responsibility to ensure you will be able to participate fully in a qualification delivered and assessed in English.
How to Apply
You can apply via the Book & Pay button on the course home page.
There are no application deadlines, however, places are allotted on a first-come, first-served basis.
If you are accepted on to the course, you will be required to pay the full fee in advance in order to secure your place.
Condé Nast College of Fashion & Design offers course fee reduction to our alumni.
For complete fees information visit Terms and Conditions
Lisa is an award-winning academic with 14 years’ experience teaching across BA and MA fashion courses at a number of British universities. Lisa is currently researching a PhD about the experiences of emerging designers in the fashion industry.